2025 Year in Review

In 2025, we focused on making our product easier to use, more transparent, and more impactful for our clients. Every enhancement and new feature was designed to help shops save time, communicate better with customers, and clearly understand the value of their marketing.

Here’s a snapshot of what we delivered.

Faster Scheduling & Better Customer Communication

Our Live Scheduler v2 improved performance and flexibility to help shops stay competitive with online scheduling. Throughout the year, we also added enhancements like:

• Vehicle updates
• Confirmation and cancellation message controls
• Clearer appointment messaging

Together, these enhancements give shops more control and help reduce missed or misunderstood appointments.

A Stronger Content & Platform Foundation

We introduced a new Core Content experience that simplifies content setup and migration, which is now extended to support multi-location (MSO) clients, making it easier to manage multiple shops from one place.

Expanded Marketing Tools & Integrations

In 2025, we continued expanding the tools shops use to attract and convert customers:

• KUKUI Social Toolkit for self-service capabilities to create, schedule, and manage social media posts across platforms
• Local Services Ads documentation and analysis within the Control Panel
• QR Code creation and management to support in-shop and digital marketing campaigns

Meet KAI: Your Centralized Assistant

We introduced KAI, a new assistant experience inside the KUKUI Control Panel that helps shops:

• Navigate the platform more easily
• Stay on top of notifications like unread texts, emails to approve, and reviews to respond to

Over time, KAI will evolve to help shops make smarter marketing and operational decisions using best practices and their own data.

Continuous KUKUI Control Panel Improvements

We also delivered a steady stream of Control Panel enhancements, including:

• Text Reviews as a standalone product
• Improved text and email marketing controls
• Revenue insights for email campaigns
• More flexible dashboards, notifications, and scheduling options

Looking Ahead

The groundwork we laid in 2025 set the stage for what’s coming next. As we move into 2026, our focus is on building even more clarity, automation, and intelligence into our platform, so our clients spend less time managing tools and more time running their business. You’ll see continued investment in smarter assistants like KAI, deeper performance insights that clearly connect marketing to revenue, and expanded tools that help shops attract, convert, and retain more customers.

We’re also laying the groundwork for new offerings like Loyalty Rewards, along with greater transparency and control across integrations, reporting, and customer communication. Every improvement is guided by real client feedback and designed to support long-term growth, not just short-term wins.



2025 was about strengthening the foundation. 2026 is about building on it and helping our clients grow with confidence, efficiency, and data-driven decision making.